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The Issue With Value – When Less Is More!
Customer value, when less is more. If an immediate challenge should be solved, adding value doesn't lead to a better customer experience.
Do You Need An Enablement Leader Or A Program Manager?
Enablement leader or program manager: Six guiding principles for executives to hire their perfect enablement head.
The Difference Between Cost Savings And Business Value
Cost savings are a prerequisite for business value; but both terms are not the same. Learn how to translate cost savings into a business case equivalent.
The Five Sales Enablement Talents You Need As An Enablement Leader
Sales enablement talent: learn what the five sales enablement talents are, every enablement leader should have to be successful.
Why Simplicity Matters in Enablement
Why simplicity matters in enablement. Simplicity is based on clarity, based on a complete understanding of the issue to be simplified.
Why Effective Enablement Strategies Follow A Two-Step-Approach
The two steps: Successful sales force enablement leaders align their enablement services first to the customer’s path and then to the sales force’s specific challenges
Sales Coaching: How To Get It Right
Sales coaching, done right, has the potential to significantly improve sales results.